Cooper Hall, in Manchester’s Northern Quarter, is leading the switch from imported premium lager to a new wave of award-nominated Manchester crafted lager brewed in Ardwick. From this Friday (23rd August) Manchester Union Lager will replace the iconic Czech lager, Pilsner Urquell as the main pouring lager.

Simon Ching, owner of Cooper Hall, says “Selling an authentic beer like Pilsner Urquell was important to us because we aim to deliver the best beer experience we can, it was fresh from the brewery in Plzen within 2-3 days and was delivered un-pasteurised and full of flavour so we saw it as a better offering than all other lagers traditionally on offer to UK pubs and bars. I recently got to try Manchester Union lager at a bar launch and was blown away by not only the taste but the techniques they adopted. They brew in a similar way to Pilsner Urquell and because the beer is brewed 1 mile away instead of nearly 1000 miles away it’s the freshest lager we could hope to deliver to our customers”

In a world where sustainability is growing more and more vital to our future, buying local can only become more important and where in the past, that may have meant a compromise with quality, breweries like ours is ensuring that bars of Manchester can enjoy the best of both worlds.